NBA 2K7: New features galore

by: Dan - posted: 9/13/2006 6:30:00 AM

2K Sports Delivers Unique New Features For NBA 2K7

Signature Style player animations, enhanced arena atmosphere and more 

NEW YORK, NY - September 14, 2006 - 2K Sports, a publishing label of
Take-Two Interactive Software, Inc. (Nasdaq: TTWO), announced today new
standard-setting features for NBA 2K7. NBA 2K7, the highest rated NBA
simulation video game series*, delivers a new benchmark in high-level
visual player details with Signature Style player animations.   NBA 2K7
also enhances the overall NBA atmosphere with hyper-detailed arenas,
enhanced arena lighting, and numerous new camera angles to truly deliver
the next generation of basketball video games.

Signature Style elevates next generation animation and adds new level of
gameplay strategies as gamers adjust to the different shooting styles of
each NBA player. Whether it's Shaquille O'Neal's two-handed drop step
dunk, Steve Nash's dribble, Gilbert Arenas' wrap around the waist free
throw routine, Richard Hamilton adjusting his face mask, Allen Iverson's
crossover move, or Shawn Marion's fadeaway jumpshot, Signature Style
comprises over 300 unique animations in shooting, dribbling, and dunking
in NBA 2K7.

"Gamers will appreciate the attention to detail to all NBA players in
NBA 2K7," stated Greg Thomas, president of Visual Concepts, a 2K Sports
studio.  "Utilizing the power of next generation systems, 2K Sports is
taking the first steps in bringing the details that sports fans have
been looking for in their sports video games.  In NBA 2K7, NBA players
are recognizable by sight, and through Signature Style, gamers will be
able to distinguish NBA players by their movement, positioning, shooting
animations, and behavior.  2K Sports is setting the standard with NBA
2K7."

The level of detail has also been dramatically enhanced around the
players, as NBA 2K7 features hyper-detail to every NBA arena.  New
lighting effects have been authentically replicated to give each court
its own look and character.  New crowd reactions and animations deliver
more life to each of the games, as well as new arena specific elements
of mascot animations, dance team performances, and much more.  Lastly,
users can experience the game with over 30 new camera angles ranging
from the birds-eye view from the upper-level seats, to the eye level
view from the coach's cam.  All of these cameras are further
customizable to any gamer preference, giving gamers hundreds of new ways
to watch the best NBA simulation video game for the next generation.

NBA 2K7 will be available for the Xbox 360(tm) and Xbox(r) video game
and entertainment systems from Microsoft and PlayStation(r)2 computer
entertainment system in September 2006, and will be available in holiday
2006 for the PlayStation(r)3 computer entertainment system**.  More
standard-setting features will be detailed in the near future.