The good old YMCA is bringing kids and parents together, through the power of...Wii. Wii consoles and "party packs" will be distributed to YMCA chapters across the country, for use in specially organized "Adventure Guides" programs. So that's where all those Wiis have been going! In all seriousness, it's cool to see the Wii showing up in places you'd never expect to see a video game, and if it brings some families together, then all the better.
Nintendo's Wii Gets Hearts Pumping for YMCA's Kids
YMCAs Nationwide Use Wii to Keep Kids Active and Bond With Parents
REDMOND, Wash., April 11 /PRNewswire/ -- For months now kids, adults and
families have been bonding over the hottest new body-moving experience that
keeps them both entertained and active. Today, the Wii(TM) video game system
from Nintendo is being donated in 100 party packs to YMCA chapters nationally
to keep the energy going. The YMCA chapters plan to use the Wii to help
bridge the gap between parents and their kids through their Adventure Guides
programs, which foster lifelong relationships between parent and child.
On Saturday, April 14, many of the YMCA chapters also will incorporate
active Wii games into their Healthy Kids Day events. Participation varies
depending on the chapter, but participants will get their hands on games like
Wii Sports(TM), a widely heralded and highly active five-sport collection of
baseball, golf, tennis, boxing and bowling. The events will showcase how Wii
has become part of a healthy lifestyle for everyone in the family, since Wii's
motion-sensitive controller gets people up off the couch and moving.
"Consumers all over America are telling us the Wii helps them to stay
active and fit and also gives them another reason to be together as a family,"
says George Harrison, Nintendo of America's senior vice president of marketing
and corporate communications. "Wii has quickly become a part of America's
fitness plan, from bowling leagues for active seniors to kids and parents who
sweat through Wii Sports pentathlons together."
For more information about Wii, visit Wii.com.
The worldwide innovator in the creation of interactive entertainment,
Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and
software for its Wii(TM), Nintendo DS(TM), Game Boy(R) Advance and Nintendo
GameCube(TM) systems. Since 1983, Nintendo has sold nearly 2.2 billion video
games and more than 387 million hardware units globally, and has created
industry icons like Mario(TM), Donkey Kong(R), Metroid(R), Zelda(TM) and
Pokemon(R). A wholly owned subsidiary, Nintendo of America Inc., based in
Redmond, Wash., serves as headquarters for Nintendo's operations in the
Western Hemisphere. For more information about Nintendo, visit the company's
Web site at www.nintendo.com.