Los Angeles – May 24, 2013
– Today Codemasters® announced that the world’s most expensive videogame – the GRID 2™: Mono Edition - is available for pre-order with a price tag of $190,000 (£125,000). This exclusive edition of the game is available for just one customer and includes the highly anticipated racing game GRID 2, a PlayStation® 3 to play it on, a 170mph. BAC Mono supercar - sporting a GRID 2 livery - and full driver race wear.
The BAC Mono is a British manufactured, road-legal, ultra-high performance supercar which stars in the game. Created from high-strength carbon fiber, the BAC Mono is an unrivalled example of light-weight performance engineering and its 2.3 liter, 280 bhp four cylinder power plant will propel its driver from 0-60 m.p.h. in just 2.8 seconds.
At $190,000 (£125,000), the GRID 2™: Mono Edition has set a new Guinness World Records™ title for the “Most Expensive Video Game Commercially Available – Special Edition” and will include a range of extras for the buyer to enjoy the ultimate experience of racing the car in-game and driving it in real life. The GRID 2: Mono Edition includes:
A copy of GRID 2 for PlayStation 3 featuring bespoke packaging artwork
BAC Mono supercar in exclusive GRID 2 livery
A day at the BAC factory, which includes a factory tour and time spent with technicians, to customize the BAC Mono for size and specifications
A GRID 2: Mono Edition branded Bell Racing helmet
Race suit, boots & gloves all made to measure in BAC Mono and GRID 2 branding
A PlayStation 3
The GRID 2: Mono Edition is available to pre-order at www.game.co.uk/en/grid-2-bac-mono-edition-228776
, and non-UK customers can contact firstname.lastname@example.org to register their interest.
“BAC is immensely proud and excited at the release of GRID 2: Mono Edition; a game which offers an opportunity for one lucky person to own a truly unique supercar,” said Neill Briggs, Project Director, BAC Mono. “Codemasters has developed a stunning game which focuses on delivering the ultimate driving experience and Mono is the ultimate expression of this, in both the real and virtual worlds.”
The game’s record-breaking achievement has been shortlisted for entry into the next Guinness World Records Gamer’s Edition.
GRID 2 is the long-awaited sequel to the BAFTA-award winning, critically acclaimed GRID™ and will invite players race only the world’s most exciting racing cars on city streets, licensed circuits and open-roads. From Paris to Dubai and Barcelona to California, gamers will journey from rookie to racing superstar as they blaze to the top of World Series Racing, a new world of professional motorsport.
While the GRID 2™: Mono Edition is a one-off, the standard edition of GRID 2 will race into retail next Tuesday, May 28. Fans can keep up with all the latest updates straight from the studio by speeding over to www.gridgame.com
or follow the team at www.twitter.com/gridgame
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Photography by Christopher Ball @ The Big Shed
ABOUT GRID 2:
GRID 2 will challenge players to be fast, be first and be famous. Going behind the wheel of a handpicked selection of automotive icons spanning four decades, gamers will race their way to the top of a new, evolving world of motorsport. From Paris to Abu Dhabi, Chicago to the sun-kissed California coast and beyond, beautifully created city streets, licensed circuits and edge-of-control mountain roads will become home to the most visceral and exhilarating racing yet.
In the game, players will compete in World Series Racing, the new competition founded by fictional entrepreneur Patrick Callahan, where drivers from different disciplines compete against each other across a range of events to find the ultimate racer. To get the series off the ground and attract attention from the world’s media, players must compete against and recruit the best drivers from the best racing clubs from different disciplines across the world, including Track racers, Drift specialists, Street racers and more.
GRID 2 will also set new standards for a racing multiplayer experience with an entirely distinct and extensive gameplay component and unique progression system. Deep customisation options and integration with RaceNet – the online community portal for Codemasters Racing games which tracks player’s races, rewards and rivals – will offer further immersion and connectivity in GRID 2’s new world of motorsport.
Codemasters, the award winning video game developer and publisher, has a 25-year heritage. With titles distributed globally, Codemasters is a leading developer and publisher of driving and racing entertainment games including DiRT, GRID and the official FORMULA ONE series of games including the BAFTA award-winning F1 2010, F1 2011 and F1 ONLINE: THE GAME. Codemasters employs over 500 people and operates multiple development studios from its Warwickshire HQ and Birmingham sites in the UK with a further art studio based in Kuala Lumpur, Malaysia. Codemasters is a winner of the coveted Grand Prix Award from the Develop Industry Excellence Awards, an award bestowed on the company felt by Develop to have contributed the most to the games medium in recent times. For more information on Codemasters’ product portfolio, please visit www.codemasters.com
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