Club Nintendo finally comes stateside

by: Sean Colleli -
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American Nintendo fans have regarded their Japanese gaming brethren with envious eyes for quite some time now.  It seems that living in Japan gives you access to a host of fanboy goodies and special privileges, notably the Club Nintendo service.  Fear not, American followers of Miyamoto: for the Club now exists in your country.  Announced earlier this year, Nintendo's customer rewards program is finally available in the U.S., so now you can register specific games and earn points that can be traded for Nintendo swag.  The Japanese have been privy to some slick goodies over the years, like a TV remote shaped like a Wii remote and a classic controller done in the style of the SNES pad. 
American swag includes a Game And Watch DS cartride, classic Hanafuda cards, and a rather lame-looking Wii remote holder.  Hopefully the feelies will get better as time goes on, but it's nice to know Nintendo is still paying attention to us.

Nintendo News

Club Nintendo Offers Special Membership for Fans

Starting today, Nintendo welcomes its North American fans to Club Nintendo, a special club that rewards members for registering Nintendo products and completing surveys. Nintendo fans can sign up by visiting After joining, fans can register select Nintendo hardware and Nintendo-published games in exchange for Nintendo Coins, which can then be redeemed for limited-edition Nintendo rewards available only to Club Nintendo members.

"Club Nintendo gives fans what they want – access to exclusive rewards for their loyalty to our brand and our products," said Cammie Dunaway, Nintendo of America Inc.'s executive vice president of Sales & Marketing. "We're offering some unique items as a way to say thanks for their support of Nintendo."

Once they become Club Nintendo members, Nintendo fans and former My Nintendo members can create a profile and register select Nintendo products on the site by inputting a product serial ID (a list of compatible products is posted on the site). The user is then asked to complete a survey about the product. Coins are awarded once surveys are complete. That's when the fun begins. Some of the exclusive rewards include the Game & Watch Collection for the Nintendo DS and a set of traditional Hanafuda cards printed with Nintendo characters.

Customers who purchase a new Wii or Nintendo DS system can register the product with Club Nintendo and complete a survey to extend the product warranty. Club Nintendo members can reach Gold and Platinum status by collecting a certain amount of Coins each year. Gold and Platinum members will be eligible to receive exclusive rewards. As members, fans can also sign up for personalized newsletters to learn about upcoming products that best match their interests.

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