ZeniMax Media Opens Tokyo office

by: Randy -
ZeniMax Media -- parent company of Bethesda Softworks (The Elder Scrolls IV: Oblivion, Star Trek: Conquest, Star Trek: Legacy) -- announced the opening of its Tokyo office, to be led by General Manager Tetsu Takahashi.  Along with the aforementioned Bethesda titles, ZenimMax Asia K.K. will additionally distribute other publishers' titles like Bully and Bully: Scholarship Edition, as well as Major League Baseball 2K8.  Since I'm no Asian correspondent, I have no conjecture as to whether this will be a smashing success or not, but bringing the Western Hemisphere's #1 RPG to Asia, not to mention the maddeningly-anticipated Fallout 3 to our Asian friends can only spell good omens for both sides of the Pacific.

ZeniMax Media Opens Tokyo Office

Bethesda Softworks Establishes Asian Publishing Arm

April 28, 2008 (Rockville, MD) – ZeniMax Media Inc., the parent company of Bethesda Softworks®, today announced it has begun direct publishing operations in Asia with the establishment of its Tokyo-based subsidiary, ZeniMax Asia K.K.  ZeniMax Asia will be publishing titles throughout Asian territories under the Bethesda Softworks brand.

Bethesda Softworks has a successful history as a developer and publisher of award-winning titles, most recently with The Elder Scrolls IV: Oblivion®, which won critical acclaim and countless Game of the Year awards.  While continuing to work with strategic Asian distribution partners, ZeniMax Asia plans to deliver a range of compelling titles in the coming years, including the highly anticipated Fallout® 3.

“Establishing operations in Asia is very important to us as we continue to expand our presence in markets outside of North America,” said Robert Altman, CEO of ZeniMax Media Inc. “In addition to ZeniMax Europe Ltd., our direct relationships throughout Asia allow us to bring exciting titles like Fallout® 3 to gamers across the globe.”

The Asian operations of the Company will be headed by Tetsu Takahashi, General Manager, ZeniMax Asia KK. “We are happy to be part of the ZeniMax family,” said Tetsu. “Extending their direct reach throughout Asia is an exciting, new phase in the Company’s expansion and we look forward to building upon their excellent reputation.”

For more information on ZeniMax media visit www.zenimax.com. For more information about Bethesda Softworks visit www.bethsoft.com.

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