is getting a jump start on promotions for Warhammer 40k: Space Marine
with a loyalty program called Honor Guard. At Gamescon 2010 THQ
will be handing out an Ultramarine cloth patch and instructions on how to download a "For the Emperor" ring tone for free. The patch is one of five such goodies being given away at various shows. The same patch will be given out at UK Games Day later this month. That's about it for the details. I wasn't able to find a way to penetrate the Space Marine website
to find more details about the Honor Guard program. The only thing I can't figure out is what sort of "viral activity" members are supposed to participate/initiate in order to receive the mysterious rewards points. Are we going to see Space Marine cat videos on youtube? I sure hope so.
WARHAMMER®40,000®: SPACE MARINE®- CALL TO JOIN THE HONOR GUARD
Loyalty rewards community program announced
AGOURA HILLS, Calif
. Aug 17, 2010 – THQ Inc.
(NASDAQ: THQI) today announced that it will be launching a rewards program for upcoming 3rd
Person Action/Shooter, Warhammer® 40,000®: Space Marine®
, scheduled to ship for the Xbox 360®
video game and entertainment system from Microsoft, PlayStation®
3 computer entertainment system and Windows PC.
The loyalty program, dubbed ‘Honor Guard’, will allow gamers to become part of an elite group of Space Marine fans who will be given the opportunity to become involved in the success of the game. Honor Guard members will get the latest news, exclusive access to first look assets and receive reward points for viral activity, which could result in rewards of exclusive Space Marine branded items.
To kick off the Honor Guard program THQ will be handing out an Ultramarine cloth patch at Gamescom with directions on how to register for a FREE “For the Emperor” ring tone. The patch will also be handed out at Games Workshop’s US Games Day event in Baltimore on August 21st
, 2010, and the UK Games Day event at the Birmingham NEC on September 26th
, 2010. This item is the first of five items that fans are encouraged to collect over the next few months at various shows around the globe. More details about these items will be released throughout the year.
Combining intense melee and ranged combat, Space Marine
puts players into the boots of one of humanity’s elite soldiers, genetically engineered and equipped with state of the art weapons and armor. Players are dropped right into the action as they battle to defend an Imperial Forge World, from an invasion by the savage and brutal Orks, using the most devastating weaponry mankind has at its disposal.
Travis Plane, Vice President of Global Brand Management commented: “Rewarding community for their role as opinion formers is important to us so we are delighted to be able to unveil the Honor Guard program.”
Set in the rich Warhammer 40,000 universe created by Games Workshop®,Space Marine
is scheduled to be released worldwide for Xbox 360, PlayStation 3 system and PC in calendar 2011.
About Space Marine
You are a Space Marine, one of humanity’s elite warriors, the last line of defence between mankind and its enemies. Through extensive genetic modification, psycho-chemical conditioning and years of rigorous training that would kill a normal man a Space Marine becomes superhuman.
When one of the industrial ‘Forge World’ planets where humanity creates its greatest weapons, comes under attack and the thousands of imperial soldiers stationed there are overwhelmed the only thing standing between this planet and its total destruction is your Space Marine. For more information, please visit www.spacemarine.com
(NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com
. THQ, and its respective logos are trademarks and/or registered trademarks of THQ Inc.
Warhammer 40,000 Space Marine - Copyright © Games Workshop Limited 2010. GW, Games Workshop, the Games Workshop logo, 40K, Warhammer, Warhammer 40,000, Warhammer 40,000 Device, 40,000, the Double-headed Eagle device and all associated marks, logos, places, names, creatures, races and race insignia/devices/logos/symbols, vehicles, locations, weapons, units and unit insignia, characters, products, illustrations and images from the Space Marine game and the Warhammer 40,000 universe are either ®, TM and/or © Games Workshop Ltd 2000-2010, variably registered in the UK and other countries around the world, and used under license. All Rights Reserved.
Microsoft, Xbox, Xbox 360, Xbox LIVE, the Xbox logos, and the Xbox LIVE logo are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries.
"PlayStation" is a registered trademark of Sony Computer Entertainment Inc.
All other trademarks are the property of their respective owners.
The statements contained in this press release that are not historical facts may be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as “THQ”), including, but not limited to, expectations and projections related to the Honor Guard Program and scheduled release of the Warhammer 40,000: Space Marine video game for the PC, and are based upon management’s current beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including, but not limited to, business, competitive, economic, legal, political and technological factors affecting our industry, operations, markets, products or pricing. Readers should carefully review the risk factors and the information that could materially affect THQ’s financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its Quarterly Reports on Form 10-Q and Annual Report on Form 10-K for the fiscal period ended March 31, 2010, and particularly the discussion of risk factors set forth therein. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.