News

Pokémon does the Big Apple for its launch event

Posted by: Dan at 3/5/2011 9:12 AM
Nintendo is taking all kinds of Pokémon stuff to Rockefeller Center today to celebrate the impending release of Pokémon White and Pokémon Black tomorrow (March 6th) in the U.S. Anyone that happens by the launch event will be treated to all kinds of festivities including characters, a performance new song titled “Can’t Stop Catchin’ ’Em All” by The Presidents of the United States of America, Pokémon artwork and of course, playable versions of both Pokémon Black and Pokémon White. The launch event is today from 3-6p at Nintendo World 10 Rockefeller Plaza in New York City.


The Ultimate Pokémon Experience Hits Rockefeller Center® on March 5
Nintendo Offers “Passport to the Unova Region” at Launch Event for Pokémon Black Version and Pokémon White Version Video Games with a Musical Performance by The Presidents of the United States of America
--(BUSINESS WIRE)--Nintendo:

WHAT: New York’s famed Rockefeller Center® will be the epicenter of an over-the-top Pokémon™ celebration as Nintendo prepares to launch the new Pokémon Black Version and Pokémon White Version video games for the Nintendo DS™ family of systems across North America. On March 5, at the Nintendo® World store, fans will gather for a spectacular launch event and the chance to be among the first in the nation to buy the games in advance of their official March 6 release. Grammy-nominated alternative rock band The Presidents of the United States of America will perform a new song titled “Can’t Stop Catchin’ ’Em All” written in celebration of the Pokémon Black Version and Pokémon White Version games.

The event will offer attendees an interactive experience that will take consumers through stations featuring game-play kiosks, depictions of the games’ new starter and Legendary Pokémon, a download area for the Liberty Pass, which enables players to get the new Mythical Pokémon Victini in the Pokémon Black Version and Pokémon White Version games, a photo booth and a special collection of never-before-seen Pokémon artwork. Attendees will receive a “passport” upon entry and earn a stamp for each station they experience. Once they have visited all stations, fans will receive a special Pokémon Black Version or Pokémon White Version T-shirt, while supplies last.

Pokémon Black Version and Pokémon White Version open a thrilling new chapter in the beloved video game series, introducing more than 150 new Pokémon, new battle systems and a new region to explore. More information about Pokémon Black Version and Pokémon White Version can be found at http://www.pokemonblackwhite.com.


WHO: Kids, teens, adults, parents, Pokémon fans and consumers of all kinds

WHEN: Saturday, March 5, 2011
3-6 p.m.

WHERE: Nintendo World
10 Rockefeller Plaza
New York, NY 10020

VISUALS:
• The Presidents of the United States of America performing live in front of cheering fans
• Fans of all ages lined up to be among the first to purchase the Pokémon Black Version and Pokémon White Version games
• Kids and adults playing the Pokémon Black Version and Pokémon White Version games together
• Large Pokémon characters in Rockefeller Center
• Fans dressed in colorful Pokémon-inspired costumes and taking photos in front of a themed backdrop
• Fans viewing never-before-seen Pokémon artwork in a museum-style display