News

Nintendo invasion!

Posted by: Sean Colleli at 6/30/2007 12:16 AM
Oh boy, it looks like Wii will be everywhere you turn this summer.  Between kiosks at Six Flags, recreation rooms on Norwegian Cruise ships and Nintendo's touring street teams, it's impossible to escape the Wii!  Now, if only you could find one in stores...


Wii Adds Spice to Summer on Land, on Sea and in the Air
                                      
   Theme Parks, Cruise Ships and Street Teams Make Wii a Part of Summer Fun
 
    REDMOND, Wash., June 21 /PRNewswire-FirstCall/ -- Leaving home this summer
doesn't mean leaving behind the fun of your Wii(TM) video game system.
Nintendo's hot-selling system is making appearances in fun locations around 
the country to give people of all ages a chance to sample it and experience a
whole new way to play video games.
    (Photo: http://www.newscom.com/cgi-bin/prnh/20070621/LATH050-A
            http://www.newscom.com/cgi-bin/prnh/20070621/LATH050-B )
    (Logo: http://www.newscom.com/cgi-bin/prnh/20050516/NINTENDOLOGO )
    "This summer, Wii will be where gamers and their friends and family are
gathering to have fun," says George Harrison, Nintendo of America's senior
vice president of marketing and corporate communications. "The best way to
understand the fun of Wii is to try it for yourself, which is why we've made
it easy for people to find it in numerous places."
    Some of the places people can find Wii this summer include:
 
    -- Six Flags Theme Parks: Wii is the Official Gaming Console of Six Flags
       parks. Six Flags offers complimentary game playing at Wii gaming
       stations throughout select Six Flags-branded theme parks.
    -- Norwegian Cruise Line Ships: Wii systems are currently on all Norwegian
       Cruise Line ships. The systems are equipped with Wii Sports(TM), Wii
       Play(TM), WarioWare(TM): Smooth Moves and Excite Truck(TM).
    -- Nintendo Street Team: The Nintendo Street Team includes a trailer and
       two SUVs equipped with all the hottest and upcoming Wii and Nintendo
       DS(TM) games. The Street Team will be touring the country attending
       fairs and festivals, local events and select NASCAR races all summer
       long to give people the chance to sample games for both casual players
       and the hard-core gamer. For a complete calendar of where to find the
       Nintendo Street Team, visit http://www.nintendo.com.
    -- The Dick's Sporting Goods Kick-It 3v3 Soccer Tour presented by Sports
       Illustrated For Kids: Nintendo will join this 53-city soccer
tournament,
       which runs now through August. Wii systems will be on display showing
       off sports-themed games like Wii Sports and Mario Strikers(TM) Charged
      (after it launches on July 30).
    -- In Your Travel Bag: Consumers have found that the Wii system is so
       compact that it can be toted from place to place in a small carry-on
       bag. That makes it one of the first home video game systems that can
       easily be toted onto an airplane. So whether you're traveling by car or
       plane, off to visit grandma or just get away for a while, everywhere
       you go, be sure to pack your Wii too.
 
    Since it launched in November 2006, Wii has become a social phenomenon.
Wii bowling leagues have sprouted up, retirement communities are using them
for recreation and libraries are using them to draw a crowd and create
interactive programs that attract younger readers. Wii continues to introduce
the world of video games to new audiences, and systems sell out as fast as
Nintendo can manufacture them. For more information about Wii, visit
http://www.Wii.com.
 
    The worldwide innovator in the creation of interactive entertainment, 
Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and
software for its Wii(TM), Nintendo DS(TM), Game Boy(R) Advance and Nintendo
GameCube(TM) systems. Since 1983, Nintendo has sold nearly 2.4 billion video
games and more than 409 million hardware units globally, and has created
industry icons like Mario(TM), Donkey Kong(R), Metroid(R), Zelda(TM) and
Pokemon(R). A wholly owned subsidiary, Nintendo of America Inc., based in
Redmond, Wash., serves as headquarters for Nintendo's operations in the
Western Hemisphere. For more information about Nintendo, visit the company's
Web site at http://www.nintendo.com.