Call it the end of an era, or perhaps a change for the good, but either way NBA Live is no more. Beginning this fall, EA will begin producing their NBA games under the title NBA Elite
. The Live moniker has been in use since 1995, when it replaced the NBA Playoffs game series.
EA has been on the losing end of the NBA game battle the last couple of years with 2K Sports. The company has been striving to take back the title and perhaps this will be the fresh start that they need. Look for the first game with the title, NBA Elite 11
to launch this fall.
Source: Industry Gamers