Majesco announces partial E3 lineup

by: Sean Colleli -
As with most major publishers, Majesco will have a presence at E3 next month. Their headliners are NBA Baller Beats, supposedly the first motion-based basketball game for Kinect, and something they've been talking about since last E3. They are also premiering the next iteration of their popular Zumba Fitness title. No offense to Majesco, but I hope they have something besides yet another Kinect sports title and yet another fitness game. I'm actually getting a little depressed that nobody is doing anything else with Kinect besides ripping off Wii fads. I was disappointed and bored with casual sports titles and fitness games four years ago; now can someone please use this technology for at least one iota of its potential? If nobody does, I wouldn't be the slightest bit sad if Kinect rolled over and died tomorrow.
Majesco Entertainment Announces E3 2012 Line-Up

‘NBA Baller Beats’ on Kinect for Xbox 360 Takes to the Court for the First Time

Next Addition to the Best-Selling Zumba® Fitness Video Game Franchise Unveiled

Edison, New Jersey – May 9, 2012 – Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video games for the mass market, today announced its 2012 gaming line-up for this year’s Electronic Entertainment Expo (E3) in Los Angeles, June 5-7. From NBA Baller Beats, the first motion-based participative basketball game that puts a real ball in players’ hands, to the next exciting iteration of the incredibly popular Zumba® Fitness video game franchise, Majesco Entertainment’s presence, located in West Hall Booth #5200, is set to heat up the show floor with innovative and engaging motion-based experiences.

Raise your game with NBA Baller Beats, a fun, high energy and first-of-its kind participative basketball video game launching this fall exclusively on Kinect™ for Xbox 360® video game and entertainment system from Microsoft. Don’t miss your chance to show your skills when Majesco Entertainment debuts the game at E3! NBA Baller Beats gets players on their feet to master ball handling skills using a real basketball while playing to the beat of an exciting and diverse soundtrack. The Kinect motion sensor captures every movement of both player and ball to create an entirely new basketball gaming experience. Players train alongside their favorite NBA franchises unlocking songs, difficulty levels and over 100 posters and trading cards showcasing NBA players’ greatest moves. From hip-hop and rock to old school classics, the music is your guide as you become the ultimate baller.

After selling more than 6 million copies worldwide, the Zumba® Fitness video game franchise is breaking new ground in the fitness genre with an exhilarating new experience. Be there when Majesco reveals its next Zumba® Fitness game that’s set to hit store shelves this fall.

Media attending E3 who would like to book an appointment to preview these titles should contact Rebecca Keesee (rebecca@reverbinc.com) with Reverb Communications. For additional information about Majesco’s entire line up of products, please visit www.majescoentertainment.com.
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