How big is Final Fantasy 13
in Japan? Try 1 million in one day. That's how many sold
(Google translated to 100 million for some reason) on the first day of Square Enix's latest RPG release. How many people bought this game who own the PS3? Try 25% as the total number of PS3s sold in Japan right now total about 4 million.
Imagine a quarter of the console population going out on day 1 to buy a game. That's pretty impressive. That's Call of Duty: Modern Warfare 2
U.S. type numbers as that's about the percentage of folks buying the game for comparison albeit at a smaller scale. Talk about a huge seller for Square Enix in Japan.