News

Now that's how you do a launch trailer!

Posted by: Nathaniel at 9/20/2011 12:48 PM
Codemasters is pretty much synonymous with the best hardcore racing sims on current gen consoles, and F1 2011 may be the hardcore-est yet.  So I guess it's a good thing for die hard racing fans that it is out today, and we have the launch trailer to share with you, our loyal readers.  F1 2011 is on the Xbox 360, PS3 and PC.  For more details, follow the jump.

And btw, this trailer is seriously epic.  I've never come close to following Formula One racing (or any other kind of racing for that matter), but this trailer makes me what to run out and pick up F1 2011 - or at the very least, watch some F1 racing.  And shouldn't that be the point of a launch trailer?



F1 2011™ SHIPS TO STORES THIS WEEK

Watch the World’s Fastest Sport in Glorious Slow-Motion in New Video
Now Showing at www.youtube.com/formula1game


 Los Angeles – September 20, 2011 – F1 2011, the follow up to the two million-plus selling, BAFTA award-winning F1 2010™, will race into retail this week. F1 2011 ships to stores in North America today for the Xbox 360® video game and entertainment system from Microsoft®, PlayStation®3 (PS3TM) computer entertainment system and PC Games for Windows®. The PC edition is also available as a digital download from multiple online services.

To mark the game’s launch, Codemasters® has released a new video which shows the world’s fastest sport in glorious slow-motion. Capturing how Codemasters Birmingham has authentically reproduced the unique physics and visual detail from the most advanced racing cars on the planet, the video features key racing moments including dynamically changing weather, the new DRS (Drag Reduction System) in action and the 2011 Safety Car. Watch the FORMULA ONE™ cast of stars, including Sebastian Vettel, Lewis Hamilton and Fernando Alonso, race wheel-to-wheel and battle the elements in the new trailer now showing at www.youtube.com/formula1game.

F1 2011 will challenge players to “be the driver, live the life, go compete,” with wide-ranging technical and gameplay advancements on and off track and vastly extended competitive and co-operative multiplayer components. Players will be able to race against 16 players online plus eight AI cars to simulate a full 24 car grid, team up with a friend to play through a full season in a new co-op Championship mode or enjoy multiplayer racing from the sofa in split-screen mode.

F1 2011 will feature all of the official teams, drivers and circuits from the 2011 FIA FORMULA ONE WORLD CHAMPIONSHIP™. The 2011 season sees the debut of the 2011 FORMULA 1 AIRTEL GRAND PRIX OF INDIA at Delhi’s Buddh International Circuit and the return of the iconic Nürburgring to the calendar.

Handheld editions of F1 2011 are also in production for Nintendo 3DS™ and PlayStation® Vita, each designed to take advantage of the new platforms’ unique capabilities; specific release dates for the handheld editions are to be announced. To get all the news straight from the studio race over to www.facebook.com/formula1game or follow the team on twitter at www.twitter.com/formula1game.

ABOUT CODEMASTERS
Codemasters, the award winning games developer and publisher, has a 24-year heritage and annual revenues in excess of US$ 150 Million. The company’s dominant brands include DiRT, GRID, and Operation Flashpoint; the company retains the exclusive worldwide video game rights to FORMULA ONE. F1 2010, the first multi-format high-definition FORMULA ONE racing game released September 2010, is the fastest-selling FORMULA ONE game ever released. It entered the charts at number one in 6 countries across Europe and sold more than no2. Halo: Reach and no.3 Dead Rising 2 combined on its opening weekend in the UK to become Codemasters’ best-selling title ever. Codemasters operates three UK development studios – one at its Warwickshire HQ with further sites at Guildford and Birmingham. An additional art studio is based in Kuala Lumpur, Malaysia. In 2009 Codemasters won the coveted Grand Prix Award at the 2009 Develop Industry Excellence Awards, an award bestowed on the company felt by Develop to have contributed the most to the games medium in recent times. Across the group, Codemasters employs over 450 people. In March 2010, Reliance Big Entertainment Ltd. (RBEL), a part of India’s Reliance ADA group, acquired a 50 per cent shareholding in the company, alongside existing investor, Balderton Capital, the leading European venture capital firm that first invested in Codemasters in 2005. For more information on Codemasters’ product portfolio, please visit www.codemasters.com